Behind every iLuminateFX product is a shared passion for creating unforgettable experiences.

Founded by Bryce Alexander and Josh Letourneau, with Justin Abundo joining as a partner very shortly after, iLuminateFX was built from years of hands-on experience in the haunted attraction, themed entertainment, and live event industries. After spending countless hours designing, building, and installing attractions across the country, one thing became clear—there was a need for professional lighting that delivered incredible results without the complexity or cost of traditional systems.

What started as an idea quickly became a mission: create lighting products specifically designed for immersive environments that are powerful, reliable, and simple enough for anyone to use. Every fixture, accessory, and innovation from iLuminateFX is developed with real-world experience in mind, because we’ve faced the same challenges our customers do.

Today, our products can be found in haunted attractions, escape rooms, theme parks, museums, immersive experiences, seasonal events, and entertainment venues across the country. While the applications continue to grow, our philosophy remains the same—help creators bring their visions to life through lighting that transforms ordinary spaces into unforgettable experiences.

As owners, we’re committed to staying involved in every aspect of the business, from product development and testing to customer support and on-site installations. We’re not just selling lighting—we’re building tools that we trust and use ourselves.

Thank you for being part of the iLuminateFX story. We’re excited to help bring your next project to life.

Bryce Alexander

Josh Letourneau

Justin Abundo